EcoPure is an organic compound that, when added in small amounts to plastic, enhances its biodegradation in a typical landfill.

When something biodegrades, it can be completely consumed by microorganisms, leaving only natural elements like water, biomass (nutrient-rich soil called humus) and biogas (either carbon dioxide
or methane).

The reality is that most hotel amenity bottles find their way into landfills, sitting there for thousands of years and taking up a lot of space. Microbes, the organisms responsible for biodegradation, feast on things like apple cores, banana peels and the like. Typically, microbes ignore plastic, but EcoPure makes plastic just as appealing to their “appetite” as a banana peel.

The reality is that, unless it has been incinerated, every piece of plastic ever created still exists. Why? Because it was designed to last forever. One can expect that, left on its own, plastic may possibly biodegrade in 1,000 years. When treated with EcoPure, plastic is expected to biodegrade in 1 - 20 years in a typical landfill.

Yes, and we would encourage doing so whenever possible! Knowing that most hotel amenity bottles are thrown away and that it is difficult to recycle bottles filled with products, EcoPure can make any in-room amenity collection very environmentally friendly.

EcoPure does not affect the look or feel of plastic. Unless told, you would never know that it’s there.

EcoPure meets international standards for safety and biodegradation, is FDA compliant, and is CFIA approved for food contact.

The shelf life is the same as plastic that is not treated with EcoPure. Biodegradation occurs only when EcoPure treated plastic enters a microbial-rich environment, aka a landfill.

While new to hospitality, more than 300 companies worldwide have already integrated EcoPure into plastic water bottles, shoes, trash bags and many other plastic items.